Efret takes another step towards cementing its’ influential position in the European freight transport market by achieving formal recognition of its’ familiar logo and trademark.
- name
- Jeff Duval
- position
- Director
- tel
- + 44 (0) 1202 331 650
- jeff.duval@efret.net
- skype
After four years of negotiation, the EU Office for Harmonization in the Internal Market (OHIM) has approved the registration of the name Efret, and its distinctive brand and colours.
This ruling entitles Efret to use the cherished “R” insignia wherever the logo appears.
Jeff Duval, Efrets’ CEO says “This is an important event for us as, not only does it protect the brand that we have worked so hard to build, it also underwrites our commitment to ecommerce innovation. As European transport specialists, I strongly believe that our future lies with continued investment in digital technology at the same pace as our American peers”
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